Well, that didn’t quite turn out the way they planned, now, did it?
Caitlin Flanagan has an interesting article in the Atlantic. In it, she discusses the narrative some proponents of the sexual revolution had in mind when they promoted the new sexual morays to the next generation of girls. That narrative can be called “The Boyfriend Story.” What is the “Boyfriend Story”? It is “the gossamer-wrapped quest for true and perfect love.”
Flanagan describes how her mother was one of those who hoped her daughter would attain happiness via the “Boyfriend Story.” (Emphasis added).
[M]y mother became one of those kindly, kooky older ladies whose dedication to volunteering at Planned Parenthood bordered on the unseemly, given the distance between their age and their own need for the services provided. She was part of a generation of women who helped build an infrastructure not just of attitudes but of medical services (from birth control to abortion) rendered to teenage girls and built on a host of assumptions: that a girl is capable of great sexual desire, and that this desire should not cause her to lose her chance at an education or an independent life; that a huge number of modern mothers were committed to helping their daughters incorporate sexual lives within a normal teenage girlhood, one in which sex did not cleave the girl instantly and permanently from her home and her family. These mothers were willing to run as much interference as was needed to make these things possible—with dads, who tended not to be as enthusiastic about the prospect of a cherished daughter’s becoming sexual; with PTAs, which often balked at the kind of sex education these beliefs would require; with the long-entrenched double standard that said a boy could have sex and retain his good reputation, but a girl who went all the way was ruined.
But no matter how forward-thinking, no matter how progressive, those long-ago women might seem to us now, they shared one unquestioned assumption about girls and sex, a premise that, if expressed today, might cast doubt on one’s commitment to girls’ sexual liberation: all of them, to a woman, believed in the Boyfriend Story. This set wasn’t in the business of providing girls and young women the necessary information and services to allow boys and men to use and discard them sexually. Their reaction to the kinds of sexual experiences that so many American girls are now having would have been horror and indignation.
So, girls, how did it work out for you? Women dissatisfied with the hook up culture may be tempted to say that it didn’t work out quite as planned.
Why not? Well, as usual, human nature got in the way. It seems that those sexual revolutionaries who believed in the “boyfriend story” didn’t reckon on what type of men would inhabit the dreams of their naive charges.
Women, you see, are most attracted to a certain type of man, the so called “Alpha Male.” These types of men tend to have their pick of women. You might expect such men to confine their attentions to the most attractive of women. Men who are somewhat less “Alpha” would date women somewhat less attractive, and so on down the line. You would figure wrong. For short term flings, Alphas will lower their standards. They wind up having flings with a disproportionately large share of women. This explains why the Centers for Disease Control reported as the statistically unbalanced situation where 10.4 percent of men have had three or more female partners in the previous 12 months versus the 79 percent of men who have had one or less.
Don’t believe me? Check out the CDC’s statistics on rates of herpes infection. Notice anything? Well, here’s something: twice as many women are infected with the disease as men. That is what you would expect to see if large numbers of women were competing for the attentions of a smaller number of men.
What happened to the Boyfriend Story? Well, the men who were the goal of women’s “gossamer-wrapped quest” were spoiled for choice. Women, competing for their affections, granted them short term flings. Hence the hookup culture. The rest of the guys? Well, the women wrote them off as losers. Bye bye, boyfriend story.
I bet the next batch of sexual revolutionaries pitching the next fairy tale will be similarly wrong. They always have been.

In short, Game spreads disease.
Nerdygirl,
I would not say that that’s an accurate one sentence summary of my post. But you did correctly identify one of the more minor side issues.
Hmmm, perhaps a more accurate summary would be that a culture which promotes masculinity through sexual conquest is damaging to society, families and individuals of both gender.
Nerdygirl,
Okay, now it seems as if you’re purposely being obtuse.
Perhaps a bit. But let’s be honest, Game doesn’t really help marriage, the people who practice it in marriage aren’t actually using “game” so much as they both fit into traditional gender roles (this is also probably why everyone I’ve read about using it in marriage are also very religious). The actual practice of game tends to be self-destructive, kinda like the dark side of the force, it doesn’t really help anyone.
But, honestly, does anything good come out of our culture promoting masculinity through sex?
NG,
I think that “Game” can indeed be used for establishing lifelong married love. Indeed, I have a pal who needs to learn it more than he needs to breathe. (He’s just not willing to learn anything I wanted to teach him). The consequences of his failure included an unsuitable marriage, a horrible divorce, and the works. Some people need it more than others.
But, yes, it can be used for manipulation and other bad ends. So, like any other tool, it has to be used wisely.
You didn’t answer my other question. Which is a large part of why game and the hook up culture exist.
NG,
I think that the way the male quest for sex expresses itself is biologically driven, not culturally driven. I believe that as neuroscience gets still better, any case that culture is largely responsible for men’s desire for sexual variety and sex with the best looking partners will be refuted for good, if it has not already been done so already.
NG,
I could also reverse the question on you and ask why you never think to get the “culture” to try to get women to be attracted to “nice guys” instead of “alpha” jerks. If that were so, there would be no need for “game” or for anything like that. Good women would settle down happily with boring, nice, provider type guys, and nobody would have to learn the tricks of the trade of pick-up artists. I would ask you that except that I think that women’s attraction patterns are also biologically driven.
It comes down to type. I’m a nerd, I’m attracted to nerds. Pick-up types don’t interest me. I think I read on Vox about the “Herb” type of men that Roissey hates because they are married to beautiful women. I.e good women picking boring, nice provider types. (I bet those beautiful women are also nerds)
You see, the horrid thing is, and this is perpetrated in our culture; women are taught that they can CHANGE men. They’re taught that the bad boy “Alpha male” is really just a nice guy who needs that special girl to just reach through and touch his poor, broken heart. If they can just get through to him, he’ll settle down and be the best husband behind a white picket fence ever. Which, I’m sure you’d agree, is a pretty stupid concept, but it shows up all over the place. Sometimes it is mocked ( The Simpson’s episode with Lisa dating Nelson comes to mind) and then you have the ones that confirm it (Saved by the bell, Grease, The Breakfast Club, Twilight) I think culture may have more to do with it then what you think. Attraction might be biological, but pursuing relationships (sexual or romantic) comes down to more then biology.
I’ve always been a nerd. I always dated nerds. But as I got better at dealing with women, I wound up dating progressively better looking nerdy girls. I too have met guys whose lunch money I could easily have stolen who were married to really awesomely hot women. My wife’s old boss comes to mind. His wife was hotter than hot. He was a complete nebbish. I started dating my wife before I got really good at “game” but I got good enough. My wife is very attractive. And she asked me out.
You might like nerds, but trust me. You want an alpha nerd. (Sorry, but I’m taken). If you are just looking for any nerd, you can go to a star trek convention or Comic Con (neither of which interest me) and have your pick.
I agree with you (Gasp!) about how stupid the “tamping of the alpha type shows are. But I think they reflect women’s desires, not dictate them.
I think it’s both. Humans like to fit in, and the media knows that. I have a feeling it dictates more then you’re willing to admit and less then I’d like to admit. I’m not going to debate the desire aspect, in this case it’s a stand in for control, and power is sexy to most humans.
And I also think there is a difference between confidence and game. Many a man uses game where confidence would do the same, with less mind-screwery. Power games outside the bedroom reek of insecurity, and it’s not attractive. In fact, it’s downright scary. As to whether I want an alpha nerd, perhaps, confidence is a very attractive thing, but I’ve dated men who fit well within the beta type one of whom i’d still be with if our long term goals/plans were mutual (I asked him out as well.) I think I tend to go for alpha/beta blends. Full alphas are rarely practical for relationships and tend to a bit too excited when metaphorical penis measuring contests spring up. I’d make an exception for the Doctor, but realistically, a blend is more compatible with the kind of person I am.
Every beautiful happily married woman I know is married to a beta male, who seem to make great dads! A few of these girlfriends spent some years dating the alphas, getting cheated on and treated poorly, and eventually wised up and found that as they matured, their idea of a desirable mate did as well. I am totally turned off by alpha males. That does not mean I fall for a shy wallflower, but I just do not like ego and “pick-up artists.” Yucko! There is something “greasy” and not very genuine about them, if you know what I mean. In my experience, most women prefer men who are sensitive and caring, and who are not trying to prove their masculinity.
@Arlemagne1
This is true, which is why most cultures throughout history have put so much effort into taming men’s sex drives.
Paul,
And that’s why our culture was so foolish to break those restraints.